Infographic: Seven basic steps to developing a better customer journey

17 Sep 2019  |  by Melanie Davis

In this infographic, you’ll find out in just seven steps how to develop a better customer journey – so you can nurture relationships into leads.

Today’s business owner or marketer has to go beyond the product benefits and take the customer on a journey, which can feel a little daunting. In this infographic, you’ll find out how to develop a customer journey in seven simple steps. From sourcing information on your potential and existing customers (data) to mapping out their journey – and implementing what you’ve learned as you become more confident.

If you found this interesting, why not take a look at the ‘Automated Alternatives’ eGuide.


Melanie Davis

Group Marketing Manager

Since 2007 Mel has led the Apteco marketing team in driving the Apteco brand. She has been a B2B marketer in the data and marketing technology sectors for over 20 years. Her aim is to ensure that Apteco is a trusted and respected brand that is the first point of call for all data driven marketers.

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