Marketing Technology 2021 - Virtual

16 Jun 2021 - 17 Jun 2021

Join the B2B Marketing, Marketing Technology and Sales Innovation Virtual event 2021, brought to you from the organisers of Marketing Technology Expo (MTEX).

Join Europe’s leading marketing event, connecting the most proactive marketing professionals with the tools, techniques and innovations they need to be at the forefront of the ever-evolving world of marketing. Coming to you virtually on the 16-17 June through an online platform, visitors get the opportunity to hear from expert speakers in a comprehensive seminar programme. Industry leading exhibitors will also be on-hand to run live demos and engage through video chat to discuss business requirements.

Apteco MD, James Alty will be speaking on 16 June at 11.15 am (BST) in the Data Analytics, AI and Compliance theatre so don't miss out.

Unlocking the full value of customer journey analytics

Discover how to use data analysis to optimise your all-important customer experience by unlocking the full value of customer journey analytics. In this session, James Alty will show why customer journey analytics is so important and how it can generate value for your organisation. Customer journey analytics has been identified as marketers’ top priority this year and so James will share his 5 steps to best practice in this hot topic.

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The essentials:

When: Wednesday 16 and Thursday 17 June 2021
Where: Online

How to book - registration now open!

Visit to learn more about the event and register now!